Data Quality.
High-quality data gives your teams confidence — and every decision a solid foundation.
Data you can trust.
Decisions you can back.
Every decision relies on the quality of your data — from fundraising campaigns and marketing to compliance and customer service. Our data quality services check, standardise, and re-format your records so every team has the full, trusted picture they need — helping them act faster, smarter, and with more confidence.
What we cover
The steps we take to standardise, structure and strengthen your data.
Error correction
We fix inaccurate or incomplete records to improve overall data integrity. That means fewer errors — and more confidence in every field.
Standardisation
We bring structure and consistency to your data using recognised formats and rules — making it easier to process, report on and use across systems.
Seamless delivery
You’ll receive structured, cleaned data in a format that fits your system — tailored to your workflows and ready to use straight away.
Support every step of the way
From setup to final checks, we’re on hand to help. Clear communication, quick answers and a flexible, friendly approach — every step of the way.
Ongoing quality control
Need your data to stay in great shape? We offer regular updates and quality monitoring to help you stay compliant and campaign-ready.
Why choose us to improve your data quality?
We create tailored data quality plans built around your specific systems and goals, ensuring the solution aligns with your organisation’s needs. Your data is delivered ready to use, clean, accurate, and structured to support better segmentation, reporting, and analysis.
Our focus is on building a single, trusted source of truth that unifies teams and enables confident decision-making. By providing well-formatted, reliable data, we also enhance the user experience, making it easier for your teams to report, analyse, and act with clarity.
Don't just take our word for it...
Need help improving your data quality?
Let’s talk about how to make your data clearer, more consistent, and easier to use.
Frequently asked questions.
What is data quality?
Data quality refers to the accuracy, completeness, consistency, reliability, and relevance of data for its intended purpose. High-quality data supports effective decision-making, while poor-quality data can lead to errors, inefficiencies, and risk.
How is data standardisation different from data cleaning?
- Data cleansing removes or corrects incorrect, incomplete, or irrelevant data.
- Data standardisation formats data into a consistent structure (e.g., formatting dates or country names).
Why is data standardisation important?
Data standardisation ensures that data is presented in a consistent, predictable format. This helps in:
- Reducing duplication
- Simplifying data analysis and reporting
- Supporting data integration across systems
- Enabling regulatory compliance
What are the consequences of poor data quality?
- Misleading analysis and reporting
- Compliance failures and regulatory penalties
- Poor customer experience
- Inefficiencies in operations
- Increased costs due to rework and manual correction
How Data Standardisation Supports CRM Data Migration
- Ensures Compatibility with the New System
- Reduces Duplicates and Fragmentation
- Improves Data Mapping Accuracy
- Minimises Manual Fixes Post-Migration
- Enhances Data Quality from Day One after Go Live
- Improves Matching and Linking
- Supports Regulatory Compliance
- Boosts Automation and Workflows